BUILT AROUND YOUR PROSPECTING
Find businesses your agency can understand.
Choose a market, research the businesses in it, and develop a relevant reason to start a conversation. LeadFinder helps with the discovery work.
Explore the app
Start with an industry you know
Pick a category where you have experience, relevant work or a clear service offer. For example, an agency with restaurant photography experience can begin by researching restaurants in its service area.
Research before making a pitch
Open each prospect website and understand the business. Look for a specific opportunity you can explain. A listing or missing field alone does not mean the owner wants an agency.
Keep your shortlist focused
Use the available contact details to prepare a shortlist. Add your own research notes and a clear reason for including each prospect, rather than contacting an entire category with the same message.
Build a repeatable research habit
Work through one category and area at a time, then review what led to useful conversations. Save the exports and record outcomes in your usual workflow.
Read the agency prospecting guide
